飼料市場要求產品有特點更精致

來源： 赤峰和美嘉科技有限公司  點擊： 發布時間：2015-8-9

據農業部最新數據顯示，截至2015年3月16日，全國配合飼料、濃縮飼料、精料補充料生產企業總數為5987家，單一飼料生產企業1700家，飼料企業數量較2013年底下降1/3左右。2014年全國飼料總產量為1.97億噸，同比增長2%。而另一組數據：全國工業飼料產能接近6億噸，而目前只有將近2億噸的產量，其產能利用率僅三分之一左右。換句話說，還有4億噸的產能未釋放。

產能過剩的問題可見一斑。加上養豬業的復雜行情和環保壓力，作為產業投入品的飼料行業生存空間在哪里？

“目前，不僅是豬業產能過剩，飼料行業也過剩。未來飼料行業不是求量，而是求質。在求質的過程中，誰能最先突破，誰就是贏家。”日前，安佑生物科技集團股份有限公司董事長洪平在接受記者采訪時表示，以前飼料行業講求的是營銷，誰的營銷厲害，誰就是贏家。但現在，營銷顯得越來越弱。食品安全、豬肉安全和環保壓力下如何應對，是行業內共同的問題。

行業的普遍壓力的確存在，但安佑卻在當前的形勢下實現了逆勢增長，年銷售增長近30%。而他們又是靠教槽料起家的。

教槽料市場覆蓋率并不低低的是消費量

國內教槽料市場至少還有10年的高速增長期，業內曾有斷言。說到教槽料，不能不提及來自臺灣的安佑。正是因為他們將教槽料從國外引進到大陸，才有了“教槽料正式引進國內”的標志性事件。

“國外教槽料市場的覆蓋率已經達到80%~90%，但國內市場才30%，也有數據統計說不足25%，但近幾年應該超過了這個數字。”洪平認為國內教槽料的成長空間還是存在的。

他解釋說，一頭仔豬目前教槽料的用量很少，覆蓋率卻不小。目前國內的飼料廠大多都賣教槽料，凡有飼料的廠子，就有教槽料。你不做，你有我無，也不行。一般而言，現在養殖戶一頭仔豬平均使用1~2公斤教槽料，完全可以成長到3~4公斤。

據了解，除了安佑，大北農、金新農、大臺農、湖南百宜等公司投巨資打造的專業教槽料生產線，成為同行企業代加工的重要基地。

“國內教槽料的統計數據是一方面，我自己的判斷仍然是用量低，而非覆蓋面低的問題。”洪平說。

談及目前用量需求低的現實，洪平表示，目前因為豬價低，養殖戶也不愿意多投入，但隨著豬價景氣度的提升，豬價上漲，對于教槽料的需求會進一步增加。

環保飼料成為市場新寵

近年來，安佑飼料銷售仍保持著近30%的年增長率，讓行業側目。

“我們的增長來自于環保飼料。因為環保飼料，可以讓排出的豬糞不臭，飼料本身以低蛋白、高氨基酸見長，使得糞便惡臭度降低。不臭的豬糞，同時也降低了豬呼吸道疾病誘發的可能性。最后的結果，就是改善了豬的增重效能。”洪平表示，隨著時代的變化，當前環保等壓力反而對他們的環保飼料發展有利。

據了解，安佑的低碳環保配方技術在中國飼料業界處于領先水平，目前已擁有59項知識產權，其中28項發明專利（15項已授權）、6項實用新型專利（全部授權）、10項外觀專利（全部授權）及15項著作權。行業內統計數據顯示，安佑集團的技術專利占據了行業20%的份額。

The English version

According to the ministry of agriculture, according to the latest data by March 16, 2015, the national extender for fodder for compound feed, concentrated feed, a total of 5987 production enterprises, 1700 single feed production enterprises, the number of feed companies down about a third compared with the end of 2013. 2014 total feed production is 197 million tons, up 2% from a year earlier. And the other a set of data: the national industrial feed capacity is close to 600 million tons, and at present only nearly 200 million tons of production, the capacity utilization only about a third. In other words, there are 400 million tons of production capacity is not released.

Overcapacity problem. Combined with complex market in pig and environmental pressure, as industry consist of feed industry survival space in where?

"At present, is not only a pig industry overcapacity, the feed industry also surplus. The future of feed industry is not quantity, but QiuZhi. In the process of QiuZhi, who can be the first breakthrough, who is the winner." Recently, AnYou biological technology group co., LTD., chairman of HongPing in an interview with reporters, said before the feed industry is marketing, whose marketing, who is the winner. But now, marketing is more and more weak. Food safety, how to deal with pork safety and environmental pressure, is a common problem in the industry.

Industry of common pressure do exist, but in the current situation, realized the AnYou grow, year sales growth of nearly 30%. And they are started by teaching slot material.

Teach slot is expected to market coverage is not low consumption

Domestic teach slot material market at least 10 years of rapid growth, the industry has asserted. When it comes to teach tank material, can't afford not to mention AnYou from Taiwan. Because they will teach slot materials imported from abroad to the mainland, has "teach slot is expected to formally introduce domestic" landmark event.

"Foreign teaching groove material market coverage has reached 80% ~ 80%, but only 30% of the domestic market, also has the statistics say less than 25%, but in recent years should be more than this number." HongPing think domestic teach slot material there is a space to grow up.

He explained that a head of piglet now teach slot material dosage is very few, the coverage is not small. Most of the current domestic feed mills have teach slot, every feed factory, has taught slot material. You don't, you have no, I also not line. In general, farmers now a piglet, on average, use 1 ~ 2 kg teach slot, can grow to 3 ~ 4 kg.

We have learned, in addition to AnYou, DBN's undertaking, worth, Jin Xinnong, the Parthenon, the brand of hunan companies such as the appropriate professional teaching groove material production line, the processing to become peer enterprises an important base.

"Domestic teaching statistics of the slot is on the one hand, the dosage of my own judgment is still low, rather than the problem of low coverage." HongPingShui.

When it comes to the reality of low current consumption demand, HongPing said that at present because of low prices, farmers are not willing to more investment, but with the ascension of the boom of prices, prices rise, demand for teach slot material will increase further.

Environmental protection feed become market to be bestowed favor on newly

AnYou feed in recent years, sales remained nearly 30% annual growth, make industry.

"Our growth comes from the environmental protection feed. Because environmental protection feed, can let out pig not smelly, feed itself with low protein, amino acid, high results in lower degree of feces stink. Not smelly pig, but also reduce the possibility of a swine respiratory disease induced. The end result, is to improve the pig weight efficiency." HongPing said, as the changes of The Times, instead of the current environmental protection pressure is good for their environmental protection feed development.

It is understood that AnYou low carbon environmental protection formula technology in China feed industry in a leading level, now has 59 intellectual property rights, 28 patents of invention (authorized) 15, 6 patents of utility model (authorization), 10 patents of appearance (full authorization) and 15 copyright. Industry statistics show that AnYou group technology patents occupies 20% share of the industry.